L'excellence créative selon The Gunn Report 2016

1 Loterias y Apuestas del Estado, ‘Justino – Night Shift’, Leo Burnett (Madrid)

https://www.youtube.com/watch?v=QrG4xikTsPw

2 Currys PC World, ‘Spare The Act – Laptop’, AMV BBDO (London)

https://www.youtube.com/watch?v=C8k2ZtzpMns

3 Harvey Nichols Loyalty App, ‘Shoplifters’, adam&eveDDB (London)

3 John Lewis Home Insurance, ‘Tiny Dancer’, adam&eveDDB (London)

3 Volvo Trucks, ‘Looks Who’s Driving feat. 4-yr-old Sophie’, Forsman & Bodenfors (Gothenburg)

Most Awarded Print / Out of Home Ads and Campaigns in the World 2016

1 Microsoft Xbox, ‘Tomb Raider Survival Board’, McCann (London)
2 Burger King, ‘McWhopper’, Y&R New Zealand (Auckland)
3 DB Export, ‘Brewtroleum’, Colenso BBDO (Auckland)

Most Awarded Digital Ads in the World 2016

1 Burger King, ‘McWhopper’, Y&R New Zealand (Auckland)
2 ING, ‘The Next Rembrandt’, J. Walter Thompson (Amsterdam)
3 Lockheed Martin, ‘Field Trip To Mars’, McCann (New York)

Most Awarded All Gunns Blazing in the World 2016

1 Burger King, ‘McWhopper’, Y&R New Zealand (Auckland)
2 DB Export, ‘Brewtroleum’, Colenso BBDO (Auckland)
2 REI, ‘#OptOutside’, Venables Bell & Partners (San Francisco)

Most Awarded Agencies in the World 2016

1 adam&eveDDB (London)
2 Colenso BBDO (Auckland)
3 AlmapBBDO (São Paulo)
3 Y&R New Zealand (Auckland)

Most Awarded Networks in the World 2016

1 BBDO
2 McCann
3 Leo Burnett

Most Awarded Countries in the World 2016

1 USA
2 UK
3 Australia

Most Awarded Advertisers in the World 2016

1 Samsung
2 Burger King
3 Volkswagen

Most Awarded Production Companies in the World 2016

1 O Positive Films (New York, Santa Monica)
2 Landia (Buenos Aires, Los Angeles, Madrid)
3 Blink Productions (London)

Most Awarded Directors in the World 2016

1 David Shane (UK)
2= againstallodds (UK)
2= Steve Rogers (USA, France, Australia)