Le programme du GRP Symposium du 21 septembre prochain s’annonce prometteur : une matinée (jusqu’à 13h30) consacrée à des orateurs inspirants et des contenus d’actualité. Un rendez-vous incontournable !
Part 1: 9.00-10:30
KEYNOTE: Is digital killing itself?
Everything can be measured, so little can be compared. What are the problems, what are the solutions? Presentation of a whitepaper.
Videodata Integration Model: daily delivery of TV and online ratings in the Netherlands (SKO Nederland)
Part 2: 10:40-11:45
Augmented or Virtual reality? What is the strategy of the tech giants? (Jeroen Verkroost)
Cannes Media Lions review (Davy Caluwaerts, Zenith)
Lunch Break 30’
Part 3: 12:15-13:30
Short Introduction on GDPR (General Data Protection Regulation)
What does GDPR mean for digital advertising? (Matthias Matthiesen, IAB Europe)
Is GDPR a showstopper for social media? (Mic Adam, Vanguard Leadership)
Lieu : Bluepoint, Boulevard Reyers, 80 à 1030 Bruxelles
Il est toujours possible de s’inscrire.
