Op vrijdagavond 23 werden in Cannes de laatste awards uitgereikt. Anheuser-Busch InBev (AB InBev) werd onderscheiden als Creative Marketer of the Year; Susan Hoffman, Chief Creative Officer of Wieden+Kennedy kreeg de Lion of St. Mark en de Cannes LionHeart werd in ontvangst genomen door Tyler LaMotte, Marketing Director, EMEA, Patagonia in naam van oprichter Yvon Chouinard. The nieuwe Creative Maker of the Year award ging naar de bekende regisseur, scenarist, acteur en producer Spike Lee.
En alle Special Awards op een rij:
Creative Company of the Year
- Omnicom
- WPP
- Interpublic Group
Network of the Year
- DDB Worldwide
- Ogilvy
- BBDO Worldwide
Independent Network of the Year
- GUT
- Wieden+Kennedy
- Rethink
Agency of the Year
- GUT, Buenos Aires, Argentina
- Publicis Conseil, Paris, France
- adam&eveDDB, London, United Kingdom
Independent Agency of the Year
- GUT, Buenos Aires, Argentina
- Rethink, Toronto, Canada
- Wieden+Kennedy, Portland, USA
Palme d'Or
- Somesuch, USA
- SMUGGLER, United Kingdom
- Biscuit Filmworks, USA
- Spoon., Japan
- Rebolucion, Mexico
Creative Brand of the Year
- Apple
- Dove
- Heineken
Agency of the Year by Track
Agency of the Year - Classic
adam&eveDDB, London, United Kingdom
Agency of the Year - Craft
Dentsu Inc., Tokyo, Japan
Agency of the Year - Engagement
GUT, Buenos Aires, Argentina
Agency of the Year - Entertainment
Wieden+Kennedy, Portland, USA
Agency of the Year - Experience
GUT, Buenos Aires, Argentina
Agency of the Year - Good
McCann Poland, Warsaw, Poland
Agency of the Year - Strategy
Ogilvy, Mumbai, India
Independent Agency of the Year by track
Independent Agency of the Year - Classic
Rethink, Toronto, Canada
Independent Agency of the Year - Craft
pgLang, Los Angeles, USA
Independent Agency of the Year - Engagement
GUT, Buenos Aires, Argentina
Independent Agency of the Year - Entertainment
Wieden+Kennedy, Portland, USA
Independent Agency of the Year - Experience
GUT, Buenos Aires, Argentina
Independent Agency of the Year - Good
Howatson+Company, Sydney, Australia
Independent Agency of the Year - Strategy
Special, Auckland, New Zealand