Kukelekuu: hier zijn de Content Cuckoo Awards!
Donderdagavond 26 mei. De dag voor de Creative Belgium Awards was het de beurt aan de Content Cuckoo Awards om te worden uitgedeeld. Een leuk feestje dus, daar in de Carré in Willebroek.
De volledige lijst van winnaars vindt u hieronder. Aan allen - uitgeslapen of niet - proficiat!
De Cuckoo Awards zijn een organisatie van de BDMA (Belgian Direct Marketing Association) en Custo (aangesloten bij de ACC, Association of Communication Companies). De Content Cuckoo Awards waren er dit jaar voor het eerst bij.
| Overview Cases: Content Cuckoos Award | ||||
| AGENCY | CLIENT | CASE | Score Jury Today | Final Trofee |
| 1 Best content program / strategy (long term) | ||||
| These Days - Wunderman | AXA Belgium | Pensioenavonturen / L’Aventure Pension | 16,38 | GOLD & DIAMOND |
| Dallas | Dallas Antwerp | Dallas Antwerp: creating content that actually gets you somewhere | 15,06 | Silver |
| Newsmaster | Electrabel | Sweet & Smart Home with ENGIE Electrabel | 14,75 | Silver |
| The Fat Lady | BOSS PAINTS | COLORA ALWAYS ON | 13,88 | Bronze |
| 2 Best content campaign (short term) | ||||
| DDB Brussels | BASE COMPANY NV | Back to BASE | 15,63 | Gold |
| DDB Brussels | STUDIO BRUSSEL/VRT | Stardust for Bowie | 13,22 | Silver |
| 3 Most innovative content marketing approach | ||||
| 4 Best content tool - print (B2B/B2C/B2E) | ||||
| The Fat lady | CM | çava? | 15,44 | Gold |
| Cypres | Cypres | Sparkle | 14,67 | Silver |
| Propaganda | Metro | chef Magazine Metro | 13,83 | Bronze |
| Gicom | Delhaize | Delhaize magazine | 13,28 | Bronze |
| Jaja | Universiteit Gent | Durf Denken - Universiteit Gent | 13,00 | Bronze |
| 5 Best content tool - digital (B2B/B2C/B2E) | ||||
| 6 Best cross-media content case (B2B/B2C/B2E) | ||||
| ZB Communicatie & Media | Dirk Supermarkten | Ik ben Dirk | 16,31 | Gold |
| The Fat Lady | BOSS PAINTS | COLORA ALWAYS ON | 15,00 | Silver |
| Propaganda | Proximus | Proximus Content Platform ONE | 13,78 | Bronze |
| Head Office | A.S.Adventure | How to kickstart a successful multichannel content campaign | 12,94 | Bronze |
| 7 Best content design (video, print, digital,… | ||||
| Maison Moderne | Tarantula | Seems impossible. Let’s do it! | 15,39 | Gold |
| Cypres | bpost | Sparkle | 15,11 | Silver |
| Head Office | A.S. Adventure | A.S. Adventure – A.S. Magazine restyling | 14,39 | Silver |
| The Fat lady | CM | çava? | 13,06 | Bronze |
