Škoda is helemaal Made for Belgium
J.Walter Thompson won in juli een pitch van Škoda voor de geïntegreerde communicatie van het merk. Dat resulteerde alvast in de campagne “Škoda Made for Belgium”, te zien op televisie, op affiches en in de digitale wereld. De campagne onderstreept op vrolijke wijze de positionering van het merk als “simply clever”.
Credits
Client: ŠKODA Belgique
Contact: Vincent Struye (Marketing Manager) / Serge Geeraert (Advertising Manager) Agence: J Walter Thompson Brussels
Accounts: Sarah Lambinet / Angélique Hanchir
Creative Director: Xavier Bouillon
Creatives: Rudy Ekren / Renaud Lavency / Yves Cwajgenbaum
Production company: Wantedd Production
Director: Pierre Pironet
Sound studio: Studio 43
Photographer: Pierre Pironet
Retouching: Dominique Piccinato
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